Potential clients judge you not only but the quality of work but by the way you appear and how your pricing is structured. Having a great selection of work is very imporant but just as imporant is what type of impression you give your potential clients.

In this post I explore how I believe clients view web design and development packages and how it negatively impacts their choice. I can relate to the desire of giving your potential clients a general idea of how much you charge. The use of split tier packages is however not best way to do this.

Although this works in other fields and areas of web design and development, like selling web hosting or themes, it does not work for freelancers.

Below are the main 3 reasons I believe this package deals don’t work and to solve this problem.

Company vs Freelancer.

Would your business be better hiring a web agency or a freelancer? There is no clear answer however – I recommend hiring a freelancer and I will explain why.

Communication

Working with a freelancer ensures you have direct contact with that person. You are not emailing a sales representative or secretary. We have often seen a message being passed from person to person and suddenly the original message changes.