Potential clients judge you not only but the quality of work but by the way you appear and how your pricing is structured. Having a great selection of work is very imporant but just as imporant is what type of impression you give your potential clients.

In this post I explore how I believe clients view web design and development packages and how it negatively impacts their choice. I can relate to the desire of giving your potential clients a general idea of how much you charge. The use of split tier packages is however not best way to do this.

Although this works in other fields and areas of web design and development, like selling web hosting or themes, it does not work for freelancers.

Below are the main 3 reasons I believe this package deals don’t work and to solve this problem.

I cringe every time I hear from clients seeking advice on SEO. Everyone throws the term SEO around as if it is a sign of a successful business. The so called “professionals” want you to believe a SEO website will equal instant success – That SEO is all about the meta tags and keywords.

Search engine optimization is more then meta tags.

Meta tags still has its place as one aspect of your total web site. The concept behind seo is to build your site in a way that search engines can easily find and index your website. This is done by scanning your website.  How easily the site can be scanned and what they find is what counts.

The options when it comes to thinking of a domain name is unlimited, that is of course if the name is not already taken. This means that because there is more options between various name choices plus if you want .com or .co.za there are more pros and cons to each.

Snatching up a perfect domain is perhaps not as important now as it was 5 years ago. In this post I will explain why recent developments are starting to alter the way we use the internet.

Search engines are the leading contributors to why domains, in my opinion, don’t matter as much anymore.

The logic behind this is fairly simple. You see when you need something or looking for a web site you google it. No matter what you called your domain if you can be found on google you will get a lot of traffic to your web site.

Company vs Freelancer.

Would your business be better hiring a web agency or a freelancer? There is no clear answer however – I recommend hiring a freelancer and I will explain why.

Communication

Working with a freelancer ensures you have direct contact with that person. You are not emailing a sales representative or secretary. We have often seen a message being passed from person to person and suddenly the original message changes.